About Me

I’m Sangini

I’m Sangini, an AI social media marketer based in Delhi. I help brands cut through noise on Instagram, LinkedIn, and beyond by combining AI-powered research and analytics with strategy that’s built around how people actually scroll, engage, and buy. My work sits at the intersection of data and design – I use AI tools to understand what an audience wants, then translate that into content that feels personal, not automated.

My approach is simple: strategy first, content second. Before a single post goes live, I look at audience behavior, competitor performance, and platform trends using AI-driven tools – so every piece of content has a reason to exist. I’ve worked across beauty, wellness, and lifestyle brands, helping them move from inconsistent posting to a clear content system that drives measurable growth. If you’re a Delhi-based brand looking for a social media partner who treats your account like a business, not just a content calendar, that’s exactly where I come in.